Retaining Auto Technicians Amidst the Technician Shortage

April 02, 2025
Industry Trends & Insights
Shop Tips & Best Practices
5 min read

(Below is an expert from PartsTech’s 2025 State of General Auto Repair Shops in the U.S. report.) PartsTech surveyed 752 shops and spoke with industry experts to bring you a report with key trends, benchmarks, and free resources to help you uplevel your shop in 2025. Download the report to get insights you can use right away to improve your shop, increase revenue, and stay ahead of common industry challenges.

Retention: Building loyalty and reducing turnover

Attracting skilled technicians is only half the battle — retaining them also requires a strategic approach. Owners and managers identified the most effective strategies for retaining technicians, such as creating a positive work environment (69%), offering competitive pay and benefits (57%), and promoting work-life balance (49%).

Retention opportunity: Providing a career path for your technicians

One of the most significant opportunities for retaining technicians lies in providing clear career paths. According to Wrench Way, one of the biggest complaints they hear from technicians is that “they are often frustrated with their employers because they don’t provide a clear path for career growth.”

69% of the shop owners and managers who responded to our survey agree that career pathing is moderately to extremely important to retaining technicians. Yet only 10% of respondents have a clear, formal career path for technicians within their shop. 50% provide career opportunities for their technicians, but they are informally based on individual discussions. 40% of shops do not have career pathing opportunities for their technicians at all.

Career advancement conversations are a critical piece of retaining and developing technicians, yet this chart highlights a significant gap. 44% have career-advancement discussions at least annually, with 18% holding discussions at least quarterly. Unfortunately, a quarter (25%) of respondents rarely have these discussions, and 13% never do.

Industry insight: Increasing technician engagement and motivation with career pathing

What career development opportunities are shops offering their technicians?

Here are examples of career development opportunities the participating shop owners and managers offer technicians. The top three responses were advancement training and certification (48%), specialization in specific repair or diagnostics (46%), and cross-training in different roles (42%).

Industry Insight: Building a culture of education and growth

The role of financial transparency in technician engagement

Financial transparency is an often underutilized strategy for increasing technician engagement and fostering a stronger sense of ownership. By openly sharing financial data and performance metrics, shop owners can help their teams see how daily efforts contribute to overall profitability. This approach builds trust and strengthens team alignment, ensuring that everyone is working toward shared business goals.

Shop coach insight: Why you should share your shop’s financials with your staff

Free resource: Learn more about getting started with financial transparency with your team.

For more benchmark data, free resources, and tips, download PartsTech’s full report: 2025 State of General Auto Repair Shops in the U.S.

Topics covered in the report include:

📍 Shop demographics, size, and location

🚙 Daily car count per bay

💲 Average repair order value, labor rates, and parts profit

👥 Technician & service advisor staffing numbers per bay

⚡ EV servicing trends

⚠️ Industry challenges & solutions

🤝 Technician hiring & retention strategies

🖥️ Shop software usage and trends