Resource Hub

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  What PartsTech learned from auto shops at SEMA 2024

  Engaging with first-time visitors, long-time users, and everyone in between at SEMA 2024 gave us fresh insights and meaningful perspectives. Each conversation — whether with a new face, a familiar customer, or a trusted partner — helped refine our understanding of what shops truly need and underscored our drive to serve the industry better.We asked one of our employees who attended SEMA for the first time to staff the PartsTech booth to share what stood out to him. Here is a summary of Stefano Fenzo’s experience.

  Events

  Blog3 min read
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  3 Tips for Launching an Auto Technician Mentoring or Apprenticeship Program

  The technician shortage remains one of the most pressing challenges in the automotive industry today. Industry leaders like Scott Brown, owner of Connie and Dick's Auto Service and founder of The Diagnostic Network, are advocating for shop owners to take proactive steps by implementing technician mentoring or apprenticeship programs to train and mentor the next generation of technicians.

  Shop Tips & Best Practices

  Blog5 min read
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  Pit stop to profit: Auto shop marketer shares tips for other shops

  Does marketing your auto shop feel like a daunting, tricky game? It can be overwhelming, and it’s hard to know where to begin.Almost two years ago, I was hired by Schmidt Auto Care as their marketing manager when they decided to bring their marketing activities in-house. Here are my tips to help your auto shop begin thinking about marketing:

  Shop Tips & Best Practices

  Blog4 min read
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  How to avoid auto shop owner burnout without compromising your business

  This is a guest post by our customer, Maryann Croce. Not only does Maryann own an auto shop with her husband, she is business coach and speaker who helps auto r…

  Shop Tips & Best Practices

  Blog4 min read
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  Tom Ham’s tips for handling customer reviews in your auto shop

  “In our industry, you should aim for an overall rating of 4.5 stars or higher. If your reviews drop into the low 4s, it can raise red flags for customers.” Even one negative rating can seriously damage your overall score. “It can take 50 or more 5-star reviews just to offset a single 1-star rating,” Tom warns.A solid review management strategy doesn't just mean proactively asking for reviews from customers; it’s also about safeguarding your business from negative impacts that could linger indefinitely from a 1-star review.

  Shop Tips & Best Practices

  Blog6 min read
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  Best practices to optimize your auto shop website

  Your auto shop website must be search engine optimized to stay competitive. Whether you want to attract more customers, improve your online presence, or ensure your website meets search engine standards, the following best practices for your auto shop website will help you get there.

  Shop Tips & Best Practices

  Blog3 min read
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  (Part 2) Starting an auto repair shop: The good, bad, and unexpected

  This week, we invited Chris to join PartsTech for a webinar to dive deeper into his experiences of starting his own shop. Below, you will find a summary of some of the top insights shared by Chris. We highly encourage you to watch the on-demand recording of the webinar.

  Shop Tips & Best Practices

  Blog5 min read
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  Common mistakes when using a parts markup matrix in your auto shop

  Even a well-designed matrix will only succeed if applied and managed correctly. To do this, here are some things you should avoid:

  Shop Tips & Best Practices

  Blog7 min read
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  (Part 1) Starting an auto repair shop: The good, bad, and unexpected

  Are you thinking about starting your own auto repair shop? Whether you’ve been in the automotive industry for years or are considering entering the industry by way of shop ownership, starting a shop from scratch is challenging, but it can also be an incredibly rewarding journey.

  Shop Tips & Best Practices

  Blog8 min read
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  Creating a profit-driven team: The metrics your auto shop needs to track

  To have financial transparency with your team, you must regularly track specific metrics to keep a pulse on your shop’s performance and have the opportunity to make adjustments to maximize profits. In our recent webinar, Dave Kusa joined us to share more about financial transparency in auto shops and provided a helpful list of metrics he recommends every shop should track. Here’s a summary of his recommendations:

  Shop Tips & Best Practices

  Blog3 min read

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